Director Product Marketing - REMOTE at Polymerize.io

Responsibilities:

• Build a stellar product marketing team.
• Work closely with product and business teams in helping achieve overall revenue goals, win-rate, customer usage, NPS and support successful new product launches.
• Product positioning: Ensure our core products are positioned in a differentiated manner vis-a-vis competition for each of the customer segments (Enterprise, CA, SMEs). Continuously do market research both on customers and competition to fine tune our product positioning.
• Collaterals: Develop high quality marketing collaterals that can be used for both internal (sales team) and external communications (campaigns)
• Training: Work closely with sales teams to train them on positioning the products correctly in front of customers, to increase the win-rate.
• Pipeline: Work closely with marketing team to ensure pipeline is generated on the back of solid marketing communication
• Customer Lifecycle Management: Setup CLM operations team that run regular drip campaigns to improve the usage of the core products on a regular basis; work closely with product team to improve CLM infrastructure and utilise the infrastructure to run and optimise campaigns on a continuous basis

Minimum Requirements:

• 8+ years of enterprise software industry business experience, ideally in marketing, pre-sales, engineering or product management
• Ability to present technical concepts and examples
• Demonstrated ability to coordinate activities across departments and functions as applied to product launch activities
• Demonstrated ability with core product marketing skills in product messaging, positioning and competitive differentiation
• Cross-functional project management skills, as you will be required to work with marketing, success, sales and product teams.
• Customer-centric with experience in generating qualitative and quantitative insights to include in the marketing strategies
• Exceptional writing skills, with experience developing content / copywriting
• A strong executioner who likes to be a part of a dynamic, entrepreneurial environment
• MBA preferred
• Travel to events and / or other office locations may be required from time to time ( once the travel restrictions are removed )

Preferred Requirements:

• Experience working in the SAAS products and software product management
• Experience in technical sales or business development
• Experience marketing to B2B enterprise SaaS decision-makers
• Knowledge of the software sales cycle, product development process and enterprise sales functions.

Please follow the link to apply for this position : https://forms.gle/jYva2WckVGnkQKzN6